Not too long ago, most laypeople outside the advertising and marketing industries had alternative memes for what a “brand” is. Most companies didn’t appreciate the power of branding because there was no statistic or metric to measure a branding campaign’s financial effects. (…)
You can measure the success of a website in two ways – by checking the website’s page rank and by checking the website’s position in the search engine result page. (…)
Website search engine optimization is important to your websites’ success for obvious reasons. If no one can find your site, you’ll never make a sale, build a list, get and maintain traffic, and so on and so forth. (…)
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